Nearform
Nearform Website Design
A modern redesign of Nearform's own website, built on a flexible design system the team could keep evolving.
- Website Redesign Modernised end-to-end
- Design System Flexible & reusable
The Brief
Context
Nearform needed its own website brought up to date, and the permanent design team was at capacity. I took on the redesign, modernising the site and building it on a flexible design system.
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Responsibilities
- Modernise Nearform's website end-to-end.
- Build it on a flexible, reusable design system.
- Ease temporary workload for the permanent designers.
A company's own website is its most public design statement, so the bar was high. Beyond a fresh look, the real value was in setting it up on a flexible system, so the team could keep the site evolving long after the redesign shipped.
Craft
A modern, branded redesign
I refreshed the site's look and feel into something modern and clearly on-brand, with a strong visual hierarchy across the pages.
- Redesigned and modernised the site experience.
- Strengthened the brand expression across pages.
Systems
A flexible system underneath
I built the redesign on a flexible design system, so new pages and updates could be assembled consistently without starting from scratch each time.
- Created reusable, composable page components.
- Designed for flexibility so the team could extend it easily.
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Designing the system alongside the site meant the redesign wasn't a one-off; it gave Nearform's designers a kit of parts to keep building with, which is exactly what eased the pressure on the permanent team.
Impact
Outcome
A modernised Nearform website on a flexible system the team could own, and welcome breathing room for the permanent designers.
- A refreshed, modern, on-brand website.
- A flexible design system for ongoing updates.
- Reduced workload pressure on the in-house team.